Black newspaper publishers say Dems and GOP are not giving them fair ad share
The Republican and Democratic National Committees each spent more than $30 million on advertising and other media-related expenses leading up to the November presidential election. In both instances, however, the proportion they spent with the black media appears to be less than half of their respective black base. According to a special computer-assisted report conducted for the National Newspaper Publishers Association News Service by the Center for Responsive Politics, a Washington, D.C.- based research firm that operates OpenSecrets.org, the DNC spent approximately $30,443,565 on media while Republicans spent approximately $32,597,491 for media-related expenses in the Nov. 2 election in which President Bush beat Sen. John Kerry. DNC spokeswoman Daniella Gibbs Léger said the DNC spent $3.2 million with black media during the last election. [more]